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WPwordpress website development

WordPress website development that ships ready to rank.

Founcy Solutions' WordPress website development is run by an SEO team. You get a lean custom block theme your editors can actually use. Core Web Vitals budgets are enforced on every build, and schema, redirects and crawl paths are in place before launch day.

Scope my WordPress build → What's included
  • standard sites live in 7 days
  • custom block themes
  • no page-builder bloat
  • you own everything
wp.block.buildillustration
  • custom Gutenberg block: block.json + server render
  • structured data mapped to each content type
  • checks: schema, LCP budget, no render-blocking JS
theme.json design tokensserver-rendered blocksstaging → production
definition

What is WordPress website development?

WordPress website development is the design, engineering and launch of a website on WordPress, the open-source CMS. Done properly, it means a custom theme and block library built around your content, rather than a multipurpose theme stacked with plugins. It also means a content model for your services, locations or products, integrations with your CRM and analytics, and a technical SEO foundation, so the site loads fast, is easy for your team to edit and is easy for search engines and AI assistants to understand.

Best for
Marketing sites, content-heavy sites, WooCommerce stores and multi-author publishing
Editing
The block editor with locked patterns, so pages stay on-brand
Hosting
Any quality managed WordPress host, including the one you already use
Ownership
You own the theme, the content, the domain and every account
Timeline
Homepage mockup in 48 hours; a standard business site live in 7 days
sound familiar?

Signs your WordPress site is holding you back.

Tap the ones that apply. We'll carry them into your project brief, so you don't have to type them twice.

Tap anything that sounds familiar.

what's included

Custom WordPress development, end to end.

Every engagement covers strategy, build and launch. We scope the depth of each layer to your site, not to a package.

01

Custom block theme

Built on the block editor with theme.json design tokens. Not a multipurpose theme you pay for in load time.

02

Blocks & patterns

Reusable, locked sections your team assembles into new pages without breaking the design or the heading structure.

03

Content model

Custom post types, taxonomies and fields for services, locations, team, case studies or products: content that is structured, not pasted.

04

Technical SEO foundation

Clean templates, schema markup per content type, XML sitemaps, canonical rules and a redirect map for every legacy URL.

05

Performance engineering

Image pipelines (WebP/AVIF), critical CSS, deferred scripts and caching, tuned to keep Core Web Vitals in the green.

06

Integrations

CRM, marketing automation, analytics, forms and WooCommerce, connected on staging and tested before launch.

from our work

WordPress sites that earn their keep.

Published results from Founcy Solutions website projects for London businesses.

beauty · Walthamstow

Load time cut from 7s to 1.4s

Sana's Beauty Studio. A redesign built for speed on mobile. Quote enquiries tripled in the first month.

plumbing · Central London

Calls a week up 4× in 90 days

City Plumbing Services. A 10-page site with an emergency call-out form, so urgent jobs reach the phone first.

retail · Camden

Average order value up 23%

London Tile & Stone. A WooCommerce rebuild. Mobile conversions doubled.

See all case studies →
built to rank

Most WordPress builds treat SEO as a plugin.

We treat it as an engineering requirement. Here's what changes when the people building your site also answer for its organic traffic.

seo readiness: an afterthought
ThemeMultipurpose theme plus a page builderLean custom block theme with only the code your pages use
Core Web VitalsChecked after launch, if at allPerformance budget set in discovery and tested on every build
Structured dataWhatever the SEO plugin outputs by defaultSchema mapped to each content type and validated before launch
RelaunchOld URLs return 404 and rankings resetEvery legacy URL mapped, redirected and re-crawled after go-live
PluginsOne plugin per feature, foreverAn audited stack; custom code where a plugin would add weight or risk
HandoverA login and good luckEditor training, documentation and a pattern library
how it works

From crawl to launch in five steps.

Each step ends with something you can see and approve, so nothing surprises you on launch day.

  1. 01

    Discovery & SEO baseline

    We crawl your current site, benchmark rankings and traffic by page, and map keywords to the pages that should own them.

    → sitemap and URL plan
  2. 02

    Content model & design system

    Post types, fields and theme.json tokens, plus wireframes for every block your team will use.

    → clickable prototype
  3. 03

    Build & integrations

    Theme, blocks and integrations are built on staging under version control, with content migrated as we go.

    → working staging site
  4. 04

    Launch QA

    We test performance, accessibility, schema and every redirect, then set up Search Console and analytics before DNS changes.

    → signed-off launch checklist
  5. 05

    Training & aftercare

    Editor training and documentation, then post-launch monitoring of crawl errors, rankings and Core Web Vitals field data.

    → handover pack
stack

The WordPress stack we build on.

// core
WordPressBlock editor (Gutenberg)Full Site Editingtheme.jsonPHP 8ACF Pro
// seo & performance
Yoast SEORank MathJSON-LD schemaWebP / AVIFRedis object cacheCloudflare
// integrations
WooCommerceHubSpotSalesforceGravity FormsGA4Google Tag Manager
// workflow
GitWP-CLIComposerStaging environmentsWP EngineKinsta
what drives the cost

How much does a WordPress website cost?

It depends on four things. Set them below to see which kind of build you're looking at, then get an exact quote.

Templates & page types

Each unique template is designed, built and tested on its own.

Content migration

Moving content means mapping, cleaning and redirecting every URL.

Integrations

Every system the site talks to needs mapping, error handling and testing.

Editors & languages

Roles, approval flows, multisite and translations add build and QA time.

keep exploring

Related services.

WPM

WordPress maintenance

Updates, backups, security and search-health monitoring after launch.

Explore → ECM

E-commerce development

WooCommerce and headless storefronts built for product search.

Explore → HLS

Headless CMS

Use WordPress as a content API behind a modern front end.

Explore → MIG

Website migration

Move platforms or domains without losing the rankings you've earned.

Explore →
faq

WordPress development questions.

Discovery and an SEO baseline, a content model, a custom block theme and pattern library, integrations, content migration, launch QA and editor training. We scope the depth of each to your site, so a five-page site and a multilingual publisher aren't sold the same package.
Pricing is transparent and starts from £50. What moves it is the number of unique templates, how much content has to be migrated and redirected, the integrations involved, and editor roles or languages. Use the scope builder above to see where your project sits; we confirm an exact, fixed quote within 24 hours of a free 20-minute call.
Page builders are quick to start but load extra CSS and JavaScript on every page and make layouts easy to break. A custom block theme gives editors the same drag-and-drop flexibility through patterns, with far less code shipped to visitors and markup that stays consistent.
Relaunches lose traffic when URLs, content or internal links change without a plan. We benchmark every page before the build, map and redirect each legacy URL, compare crawls before and after launch, and monitor Search Console closely in the weeks that follow.
Often, yes. We start with an audit of the theme, plugins, performance and technical SEO. If the foundation is sound, we refactor templates, remove plugin weight and add blocks. If it isn't, we'll tell you why a rebuild is the cheaper path over time.
Yes. You own the theme code, content, domain and every account. The site runs on any quality managed WordPress host, and we can work with your existing hosting or recommend one that suits your traffic and security needs.
A standard business site goes live in 7 days, with a homepage mockup within 48 hours. A complex platform with migration and integrations takes longer; the biggest variables are content readiness and approval speed, and you get a dated plan with milestones before any build work starts.
start your build

Tell us about your WordPress project.

Send your current site (or your idea). We'll come back with a crawl of what you have, what to keep, and a scoped plan for the build.

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quote within 24 hours · you own everything we build · seo baked in, not bolted on